Your Concierge | Austin, Texas
Your Concierge
Squarespace Website Design Review & Restyle Case Study
Learn how we helped Your Concierge elevate their existing website with cosmetic design touch-ups, new service pages, and refreshed visuals to better reflect their luxury, time-saving brand for C-level executives and high-net-worth clients.
Refined luxury aesthetic
Expanded service offering
Improved content flow
Cohesive brand presence
Project Overview
The Client
Your Concierge is a premium home and lifestyle concierge service based in Austin, Texas, specialising in supporting C-level executives and high-net-worth individuals. With a reputation for trust, discretion, and attention to detail, the company delivers personal assistance and home management services designed to give clients more time and peace of mind.
The Challenge
The existing website did not fully reflect the brand’s high-end positioning or showcase the breadth of services offered. The client wanted an elevated aesthetic, additional service pages, and subtle design refinements — all within the Design Review & Restyle package scope.
Our Approach
What We Delivered
Design refinements: Updated typography, spacing, and layouts to achieve a clean, luxury-inspired feel in line with the brand’s “clean, simple, luxury” strapline.
Two new service pages: Added dedicated pages to present expanded concierge and home management offerings, making it easier for potential clients to explore services.
Image curation and swaps: Replaced existing visuals with higher-quality, neutral-toned imagery that communicates elegance, professionalism, and serenity.
Content polishing: Edited the sections for clarity, flow, and emotional resonance with high-end clientele.
Consistent colour palette: Applied soft neutrals with a touch of black for sophistication and visual harmony across all pages.
Improved navigation: Ensured service categories are easy to locate, supporting a smoother browsing experience.
The Results
UX & UI Design Outcomes
Luxury-aligned design: A refined, understated aesthetic that aligns with the brand’s premium positioning.
Clearer service communication: Potential clients can quickly understand the full scope of offerings.
Improved visual flow: Balanced use of imagery and text creates a calm, uncluttered browsing experience.
Enhanced professionalism: Updated typography and layout elevate the perceived value of services.
Creative Execution
Impact and Creativity
The Your Concierge redesign was guided by the principle that less is more — especially when targeting time-poor, high-net-worth individuals who expect clarity, refinement, and discretion from every interaction. The visual updates embrace a palette of soft neutrals paired with crisp white space and subtle black accents to create a calm, uncluttered canvas that lets the brand’s message shine. Typography was refined to strike a balance between modern elegance and easy readability, ensuring the site conveys sophistication without appearing ostentatious. Each page was given room to “breathe,” with carefully considered spacing that slows the visual pace and creates a sense of ease, mirroring the service’s promise to bring calm into clients’ busy lives.
Functionality and User Experience
Functionality improvements focused on making the browsing journey as effortless as possible. Service categories were restructured so visitors can intuitively navigate between personal errands, home management, and lifestyle support offerings. The two new service pages are purpose-built to clearly outline scope and benefits, with strategically placed calls-to-action encouraging potential clients to get in touch without feeling pressured. Image swaps replaced generic or overly busy visuals with curated lifestyle photography that resonates with the audience’s taste — interiors, textures, and scenes that evoke trust, luxury, and discretion. Every touchpoint, from headings to buttons, was tested for clarity and visual harmony.
Branding and Storytelling
The redesign doesn’t just show what Your Concierge offers — it conveys how it feels to work with them. Copy adjustments infused warmth and confidence into the language, reinforcing values such as trust, attention to detail, and responsiveness. The chosen imagery speaks to aspirational living but remains grounded in approachability, reflecting the founder’s personal dedication to service. By pairing lifestyle visuals with succinct benefit-led copy, the site communicates both the emotional reassurance and practical problem-solving that the service delivers.
Execution and Design Excellence
Completing these changes within the Design Review & Restyle package required precision and focus. We prioritised updates with the highest impact: typography refinement, visual consistency, service page expansion, and image replacement. The result is a cohesive, luxury-aligned website that is visually lighter, more organised, and more persuasive — without losing the personal touch that makes Your Concierge unique. The redesign elevates the brand’s online presence to match the calibre of clients it serves, positioning it as a discreet yet indispensable lifestyle partner.
Summary
With targeted design improvements and strategic content enhancements, Your Concierge now has a website that mirrors the luxury, discretion, and attention to detail they deliver to their clients every day. The restyled site offers a clearer presentation of services, an elevated visual identity, and a user-friendly structure — all achieved within the compact Website Design Review & Restyle timeframe.
Brand photography courtesy of Your Concierge
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