Brand Identity for Bloom Leadership | North Carolina, USA
Brand IDENTITY
who is bloom leadership
Bloom Leadership is a leadership and development consultancy that specializes in helping leaders reach their full potential.
When Natalie, Founder of Bloom Leadership, came to us, she had a branding that felt outdated, clunky and didn’t showcase the love, passion and expertise Natalie had for helping business leaders grow. She knew she needed to find a Squarespace expert that would not only create a beautiful visual design but could help her gain clarity with her brand. Our role in this rebrand was to help establish a strong brand identity and copy that would help her stand out from the rest of the consultants in the leadership space.
The overall brand vibe Natalie was looking for included positivity, empowerment and authenticity.
what we did
We’ve created a feminine, modern and authentic brand to showcase Natalie as an expert in her field without coming off to corporate.
We used pinks, greens and white to showcase Natalie’s down to earth personality.