Brand Identity for Waugh Law & Mediation | Virginia, USA
Brand identity Design
who is waugh law and meditation
Waugh Law & Mediation is a small law and mediation firm with offices located in Leesburg, Virginia, and Charles Town, West Virginia. Brenda, the Waugh Law & Mediation owner, came to us looking to revamp her branding completely.
When she first came to us, her branding didn’t reflect the peacefulness and calmness Brenda wanted her clients to feel, so we saw a need to go through our bespoke branding process.
The overall brand vibe Brenda was looking for was earthy, peaceful, and calm.
what we did
We created a simple, down-to-earth brand, including a logo, colour theme, typography, and business cards. We used blues, greens, and white to really represent a calm vibe in an industry that naturally isn’t very calm. This concept differentiates Brenda from other lawyers that showcase confrontation.