What are my design options using Squarespace?
If you’re considering building your website on Squarespace, you’ve likely wondered:
What are my real Squarespace design options?
Will it look custom?
Or will it feel like a template everyone else is using?
Let’s clear this up.
Squarespace has evolved significantly. When used strategically, the platform offers far more flexibility than most founders realise. The difference isn’t the template — it’s the thinking behind it.
Are Squarespace Websites Just Templates?
Yes, Squarespace begins with templates. But no, your website doesn’t have to look like one.
Templates are simply the starting structure. What transforms them into something distinctive is strategy — how sections are arranged, how content flows, how typography is used, how spacing creates hierarchy, and how messaging supports design.
With the right approach, a Squarespace website can feel editorial, refined, and entirely custom. It can reflect your brand personality rather than the platform it’s built on.
The limitation is rarely Squarespace. It’s usually a lack of intentional design.
The Main Squarespace Design Options
When exploring Squarespace design options, there are three core paths to consider. The right one depends on your goals, growth stage, and timeline.
Custom Squarespace Website Design
This is the most strategic route.
Instead of adapting your brand to a template, we design your website around your positioning, messaging, and long-term vision. Each section is considered carefully. Page hierarchy is intentional. User experience is mapped. The design supports conversion, not just aesthetics.
Our Full Squarespace Website package is built for this kind of transformation .
It’s ideal for established brands ready to elevate their digital presence and invest in a cohesive, high-performing website.
Scroll (Single-Page) Website
A scroll website places all your content on one structured page. It’s streamlined, focused, and powerful when your offer is clear and concise.
This option works beautifully for personal brands, consultants, or service providers launching a signature offer. It allows for strong storytelling and clear calls to action without overwhelming visitors.
While it’s simpler in structure, it can still feel elevated and intentional when designed strategically.
Framework-Based Website
Framework websites are structured builds customised with your branding, content, and imagery. They follow a predefined layout, which allows for faster timelines and a more accessible investment.
This approach works well for businesses needing a professional presence quickly, without the scope of a fully bespoke build. It’s efficient, polished, and scalable — but not as deeply strategic as a custom design.
Looking for expert design or technical support for your Squarespace website?
If you’re struggling to do something on your Squarespace website that you don’t have the necessary technical know-how or design abilities to do it by yourself, we’re here to help you!
Our in-house Squarespace Experts can take care of your quick tweaks and implement design changes to your website right there and then whilst developing your technical know-how and confidence to update your Squarespace website all by yourself.
How Flexible Are Squarespace Design Options?
Very.
Squarespace allows full control over typography systems, colour palettes, spacing, and layout structures. With CSS enhancements, we can refine design details even further — from subtle hover effects to advanced layout adjustments.
Functionality is also robust. Squarespace integrates seamlessly with e-commerce, scheduling tools, memberships, email marketing systems, and online courses. The key is designing these features in a way that feels cohesive, not bolted on.
We’ve designed over 250 websites across industries , and Squarespace consistently proves itself when used strategically.
What Makes a Squarespace Website Feel Premium?
A premium website isn’t about adding more elements. It’s about clarity and restraint.
It guides visitors naturally.
It communicates value immediately.
It uses whitespace intentionally.
It aligns visuals with messaging.
It feels seamless on mobile and desktop.
When brand strategy, copywriting, and design work together, the result feels elevated — regardless of platform.
We design websites fully customized to your business
We have a complete website package including branding, photos, web design, SEO, and training that allows for an in-depth presentation of your brand online.
Perfect for serious business owners who are looking to launch in style or up-level with an iconic branded website that conveys quality, credibility, and wide-reaching expertise.
Choosing the Right Squarespace Design Option
If you’re validating an idea or launching quickly, a scroll or framework site may be the right starting point.
If your brand is established and you’re ready to scale, a custom Squarespace website provides the depth and structure to support long-term growth.
The right choice depends on where you are — and where you’re heading.
Final Thoughts
Your Squarespace design options are broader than they first appear.
With thoughtful structure, strong messaging, and refined design, Squarespace can deliver a website that feels bespoke, strategic, and built for growth.
If you’re unsure which direction suits your business best, book a free consultation. We’ll help you clarify the option that aligns with your vision — and your next level.
Ready to create the Perfect Squarespace website?
Our team of experts is ready to create a brilliant brand for your business!
Schedule a FREE 20-minute consultation with our team below, and we’ll get your project started!