Brand Identity and Website Design for Nelson Duffle | Washington, USA
Brand Mentorship
Photoshoot Expert Call
Brand Design
squarespace Website Design
The Problem
Nelson is the founder of Smart Content Marketing, which helps corporations, businesses, and associations with their content creation.
Nelson had a website and brand prior to working with us, but it was clunky, hard to use, and didn’t reflect the positioning Nelson was looking for. Our role in this project was to truly understand how to positioning Nelson as an expert in his field and then successfully create a website with visuals that represented his values of communication, attention to detail, and being on time.
Our Solution
Our journey with Nelson, founder of Smart Content Marketing & Media, first started through Brand Mentorship to help him define his personal brand as Nelson Duffle and his business Smart Content Marketing & Media, LLC. We quickly realized that it was best to build a personal brand website so that visitors could get to know Nelson and his work but could also be redirected to Smart Content Marketing & Media.
We worked with Nelson through our All-In Branded Website Package and we started by developing a brand identity that felt modern and professional. After ensuring that all branding elements were in line with the brand vision, we used those elements to create a well-designed website that showcased Nelson as the highly experienced, uniquely-trained consultant that he is.
On Nelson Duffle’s website, you can learn about him and his company Smart Content Marketing & Media, review his portfolio of videos and copywriting, read insightful articles on his blog, and learn more about the experience of working with him and Smart Content Marketing & Media through his partner’s testimonials.